Mortgage Lead Generation — Google Ads + systeme.io

I am a mortgage professional seeking an experienced digital marketing freelancer to build and manage a mortgage lead-generation system. Project objective: Generate qualified mortgage renewal or refinancing consultations through Google Search Ads and an automated systeme.io funnel. Scope of work: Develop and manage a geographically targeted Google Search Ads campaign. Build a mobile-responsive mortgage landing page in systeme.io. Configure lead capture, consent, automated email follow-up and appointment booking. Implement conversion tracking and weekly performance reporting. Optimize campaigns based on qualified consultations and applications. Budget: CAD $1,500 monthly, inclusive of advertising, management and software allowances. Initial setup and ongoing management fees must fit within this budget. Initial engagement: Three-month pilot, with monthly performance reviews. Requirements: Demonstrated Google Ads lead-generation experience. Experience building funnels in systeme.io. Preference for Canadian mortgage or financial-services marketing experience. Understanding of regulated financial advertising. Ability to work independently with minimal supervision. To apply, please provide: Two relevant campaign examples, including results and your specific role. Your proposed setup and monthly management fees. Your suggested initial campaign strategy. A sample performance report. Your estimated implementation timeline. All advertising materials will require approval under applicable brokerage policies before publication. Budget: CAD 30–250